Podcast # 50 Pricing Strategy

In this podcast Dave Erickson and Botond Seres are going to try to figure out how to price things - with Per Sjofors, Founder & CEO of Sjöfors & Partners, Inc.

Per is the best-selling author of "The Price Whisperer - A Holistic Approach to Pricing Power" and a member and thought leader at the Forbes Business Council and the C-Suite Hero Club.

He was recently identified as among the "The 10 Most Visionary Leaders Making a Difference in 2023" by Inc. Magazine and was recently identified as among the "Top 50 Global Thought Leaders in Sales" by Thinkers360.

At his company Sjöfors & Partners, he leverages the proprietary AI software that they developed as well as predictive analytics, and value research - in order to align product features, marketing messages, and customer segments with optimal pricing levels.

With over 700+ client engagements, his proven process has delivered remarkable client results, such as a doubling of growth rate and a 25% - 40% increase in margins.

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